Christine’s Blog
posted on June 24, 2012 by
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The Successful Event Strategy
You’ll be tired a lot and working hard, because a successful special event doesn’t just happen. It takes tremendous effort and manpower. Not counting the planning and promoting. It’s a challenging task that, if not pulled together properly, won’t go over well. And that’s pretty disappointing after all the time and energy expended. [Read more…]
posted on June 23, 2012 by
Attending a Trade Show
You made the effort and attended the show,
now what do you do with all the information that you gathered? [Read more…]
posted on June 21, 2012 by
Life Balance
The constant struggle for business professionals today is to somehow obtain a sense of balance between their job and personal life. For many people I know it is like a tightrope act that can cause anxiety and lead to burnout. This is why achieving a life balance is so important. [Read more…]
posted on June 20, 2012 by
How Sharp Are Your Business Tools?
(This Article was published by Packaging Horizons Magazine – Reprinted With Permission)
Keep your professional skills and business tools at the cutting edge. Anyone who has watched a talented craftsperson at work knows that the tools are just as important as the materials and the knowledge that go into creating the finished piece. [Read more…]
posted on June 19, 2012 by
Building Customer Loyalty
We have all heard a great deal about the importance of displaying behaviors and using effective phrases that promote customer loyalty. Likewise, we’ve heard plenty about how we must take those “Extra Steps” to exceed customer expectations. No matter how often you’ve heard it, it always warrants reinforcement, as today, every business is in a race for growth with no finish line in sight. If you want to promote a positive image, develop a good reputation, and establish customer loyalty, service excellence must be demonstrated on a daily basis. And, you must exceed customer expectations in your sanitary and supply business wherever there may be an opportunity to do so. [Read more…]
posted on June 17, 2012 by
For Insurance, Financial Services, Financial Planners and Brokers – Get Serious About Sales
Recently, I spoke at Creative Marketing’s Learn to Earn conference in KC. What a great group! If you are one of the independent insurance agents who attended this event, I thank you for your participation and for the many kind remarks I received after my presentation, Capture Your Competitors’ Customers and Keep Them. [Read more…]
posted on June 16, 2012 by
How to Project the Right Stuff as a Business Professional
As a business professional, your success is largely dependent upon your ability to build strong relationships with your customers, potential customers, suppliers, employees, vendors, and peers. [Read more…]
posted on June 16, 2012 by
Trade Show Sales Success
Exhibiting in an industry trade show is the best marketing vehicles to sales success by physically obtaining access to potential and existing customers. It is an excellent opportunity to display your product or service to the largest number of people at any single event. In fact, it can generate more leads than you can obtain in the field during a whole year. Exhibiting can provide an excellent opportunity to learn more about your industry, obtain ideas, form strategic alliances, attend educational seminars, develop relationships, and check out your competition. [Read more…]
posted on June 15, 2012 by
Building Business Relationships
“Mutually Beneficial Business Relationships Breed Long Term Profitability”
Sales and business growth is all about establishing and then developing good business relationships. This takes time and energy–a lot of both. Gone are the days when you showed your customer your product and they said, “Let’s write it up.” If you offer a service, it takes even longer to do. And be assured, you must work hard to build your name and build your customer base. [Read more…]
posted on June 11, 2012 by
The Like Factor and The Spider
Several years ago, Max Gunther authored a book entitled, “The Luck Factor.” For twenty years, he researched and studied successful people on all levels and from many walks of life. His objective was to determine whether there is truly such a thing as “luck.”
What his research proved, was it wasn’t so much the “luck” factor that gave them their success, but it was more due to the fact that an overwhelming majority of those who felt they had achieved success possessed the “Like Factor.” He found that people who were genuinely friendly, outgoing, and had a great sense of humor had the odds in their favor to achieve success in both their business and personal lives. [Read more…]
