Trade show exhibiting is the best marketing medium to provide you direct access to customers-and there will be a large pool of them to meet. To be successful, however, you can’t simply set up a booth and expect people to come. You have to know how to swim with the best of them. [Read more…]
posted on March 30, 2012 by
How to Get the Most From Attending a Trade Show
You made the effort and attended the show.
Now what do you do with all the information that you gathered?
Exhibiting in an industry show is the best marketing vehicle for suppliers and service providers to physically obtain access to you and other potential and existing customers. It is an excellent opportunity to display their product or service and obtain exposure to the largest number of buyers at any single event. [Read more…]