Trade show exhibiting is, by far, the Number One way to gain access to potential customers! But exhibiting costs can be very high — for travel, exhibit fees, booth rental and design, pre-show marketing communications, and many additional miscellaneous expenses that can really add up. [Read more…]
Are you serious about improving the level of service you now provide? Of course you are! Providing outstanding client service is an imperative for business success. This holds true whether you have 10 or 10,000 people working for you. Below are Seven Steps you can take to make a positive impression and improve the level of client service you now provide. [Read more…]
When Edwin Land successfully launched his classic invention, the Polaroid camera, he should have stopped there. Against the advice of his sales and marketing people (and without the benefit of market research which he detested), he introduced a device, called Polavision, (selling at the hefty price of $700) that would record an “instant color movie.” So convinced that this device would succeed, Land invested 68 million dollars to promote it. In spite of the desire and the dollars, the product failed. [Read more…]
There are many great marketing and advertising strategies and tactics in place today. Learning by their example is the best way when it comes to lessons in marketing and advertising. Some of the smartest and most forward-thinking companies are using superior marketing techniques and maximizing today’s technology to communicate their messages. [Read more…]
Considering today’s challenging business climate, unstable economic conditions, more cost-conscious customers, and ferocious competition, you can’t help but wonder: “In the long road ahead, who will come out as a winner? [Read more…]
You made the effort and attended the show,
now what do you do with all the information that you gathered? [Read more…]
CHRISTINE CORELLI & ASSOCIATES, INC
6401 Lincoln Avenue Suite 204
Morton Grove, IL 60053 (20 Minutes from Downtown Chicago – 20 Minutes from Chicago airport )
(847) 477-7376
Email Christine
