Every season, sports professionals state with supreme confidence that they will be the champions by the end of their respective seasons. Of course, there can be only one champion. No way around it. [Read more…]
posted on May 7, 2012 by
Competition – The Customer Has a Choice!
Competition has always been tough, but today, competition is fierce. There are higher customer expectations, more price comparing, and that old “price is too high” issue that must be overcome. As a result, today’s customer has become more demanding than ever. And, if you cannot provide what they want, how they want it, as fast as they want it, and at the price they’re willing to pay for it, they’ll simply go to your competitor. That’s the cold hard truth. [Read more…]
posted on April 5, 2012 by
Capture Your Competitor’s Customers With Confidence
Every season, we hear sports professionals state with supreme confidence that they will be the champions by the end of their respective seasons. Of course, there can be only one champion at any season’s end. Pundits will forever analyze and evaluate what produced the winning team. For the most part, they will assume it is the combination of savvy owners, smart managers, tough coaches, and the best players. In reality, it is the confidence the executives engender in their team’s ability to win that makes the difference and motivates everyone within the organization to rise to the top. [Read more…]
