Trade Show Sales – Trade Show Selling Skill-Selling on the Trade Show Floor

Trade Show Selling

Seven Steps to Get You Started When Selling on the Trade Show Floor

Trade show exhibiting is, by far, the Number One way to gain access to potential customers! But exhibiting costs can be very high — for travel, exhibit fees, booth rental and design, pre-show marketing communications, and many additional miscellaneous expenses that can really add up. [Read more…]

For Sales Success –
Enhance the Buying Experience

For Sales Success It's the Buying Experience

Selling has become more complex than ever. Customers have more choices, are better informed, more discriminating, more cost-conscious, more “service savvy,” more risk-averse, and more demanding than ever before. How can sales professionals excel in this environment?

Enhance the Buying Experience!  [Read more…]

How to Sell Insurance and Financial Services to Women

How to Sell to WomenSelling insurance and financial services to women requires a different approach.

In the past, many women were insulated from dealing with family finances by their spouses. After losing their spouse or becoming “suddenly single,” they found themselves with little, if any, knowledge on how to handle their investments or plan for the future.

Many a woman who had been married for 30 or 40 years, after the death of her husband, would suddenly realize that she never once balanced their checkbook. Moreover, she rarely wrote a single check or paid any of their bills. Many didn’t even know how much money they had, what accounts or financial plans were even in place.

This, like many other things in business, society, and life has changed. The number of single women has risen in the past two decades, and more women make their own decisions regarding their finances. Also, with the passage of the Affordable Care Act in March 2010, many women have begun to study and understand the options available to them for providing their families with health insurance. [Read more…]

Sell Insurance With Great Client Service

Sell Insurance With Great Client Service

There’s no doubt that consistently providing the highest level of service and being responsive pays off in referrals and opportunities. A woman on the Board of Directors of a condominium association was responsible for handling the association’s building insurance. From the first time she spoke with the insurance agent, and thereafter, she consistently received superb service. What this agent didn’t know is that this woman was the author of six business books, a conference speaker, and a customer service expert. [Read more…]

Women Buy More Tires Than Men: Adapt Your Selling Style and Your Business Environment

WomenBuytires

By Christine Corelli and Doug Dvorak

Smart automotive service businesses and tire dealers adapt their selling style when interacting with a female customer. They also take steps to ensure their environment is appealing to women and would be considered as “Female-Friendly.” They have recognized the importance of these vital aspects of business success. [Read more…]

Great Sales Tips and Sales Motivation How to Overcome a Selling Slump

Sitonbench

If you are experiencing a selling slump, it’s a tough situation indeed. A decline in sales motivation is not only challenging to your cash flow and hurtful to your commission check, (not to mention your ego) but it can make both you and your company vulnerable to your competition. What to do? [Read more…]

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