The customer rules. If your entire team doesn’t excel in every aspect of the customer experience, customers will take their buying power elsewhere. Focused teamwork is essential.

Every single encounter that the customer has with your organization must be undeniably more superior to that provided by any of your competitors. If you can achieve this goal, your result will be a reputation for World-Class Customer Service and the highest levels of customer loyalty. You will also have the ability to obtain higher levels of customer advocacy, obtain more referrals, your company will benefit from advocates’ powerful word of mouth advertising, and you will see results where it counts…in your bottom line.   [Read more…]