Exhibiting in an industry trade show is the best marketing vehicles to sales success by physically obtaining access to potential and existing customers. It is an excellent opportunity to display your product or service to the largest number of people at any single event. In fact, it can generate more leads than you can obtain in the field during a whole year. Exhibiting can provide an excellent opportunity to learn more about your industry, obtain ideas, form strategic alliances, attend educational seminars, develop relationships, and check out your competition. [Read more…]
Through all the instability we are facing with current economic conditions and threat of war, your company still needs to be receptive to seeking out innovative new products that will enhance your current product line and stimulate business growth. Although times are tough, you need to be proactive and learn where new products are available that can help you to expand your business. Recognize that you may need to find products overseas that can enhance your current product, or add to your product line. You can’t afford not to. 
